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Why does photoshoot cost that much?

Updated: Oct 18, 2022

When you hire a photographer you meet them for a few hours during the shoot and you think they charge $1000 for one day work. But there are so much work and expenses hidden from you eye. He/she doesn't just come and click the button, go home and transfer your photos. Most photographers do editing as well, some do very light and minor changes, others fully retouch every inch of your body. Either way it might take from couple of hours to weeks of sitting in front of their computer.

My fine art photography is one of those which involve full retouching and artistic editing to create a photograph that looks like a piece of art. But of course it starts way before the editing and even shooting - from the moment you contacted me the process of styling already began.

Lets unwrap what's involved in the price of one photoshoot with Karolina Ferbei:

✅Firstly, actual expenses of session: dress hire if needed, up to $200 hair and makeup, additional props (extra fabrics, florals, jewelry) hire or buying.

✅Secondly, my actual time and resources spent:

✔️Time spent on negotiating with potential client until they complete the booking

✔️Time spent on correspondence after the booking - appointing time, discussing ideas, rescheduling if needed, consultation, viewing appointment (could be more than one, and it lasts at least an hour)

✔️Time spent on styling - finding dresses, putting together colour palette, planning what shots and where I will take, what props, light

✔️Finding the ideal location - sometimes visiting it before photoshoot

✔️Discussing the styling with the client - finalising colour, dress, hair and makeup

✔️Picking up dress, booking makeup and hair, discussing the style with them

✔️Going to store buying additional props if needed

✔️Picking up accessories from rentals if needed

✔️Finally the day of ACTUAL SHOOTING - 4-5 hours there, including preparation

✔️Post-production - EDITING for a week, including thorough selection and retouching of images for the viewing appointment with the client

✔️Returning the dress and other hired accessories, washing my own dresses

✔️Uploading final images, ordering prints

✅And third is cost of running business:

✔️Subscriptions to software (Photoshop, Lightroom), hardware (laptop, monitors, phone)

✔️Payment system, website subscriptions, professional membreships

✔️Expenses for ads and marketing

✔️Costs of fuel, car maintenance

✔️Camera, lenses, lighting equipment deterioration

✔️Power costs and home office expenses

✔️Accountants to do our taxes

I bet I miss some other things, but you get the idea.

Support authentic local businesses who is doing hard and honest work to deliver you a quality product and you will get 150% effort from us.

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